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author:

Ye, Fan (Ye, Fan.) [1] | Sun, Yu (Sun, Yu.) [2] (Scholars:孙玉) | Chen, Chongcheng (Chen, Chongcheng.) [3] (Scholars:陈崇成) | Yu, Dayu (Yu, Dayu.) [4]

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Abstract:

Personalized recommendation of tourist attractions for visitors is useful based on the vast amount of tourism information and data. In this paper, we use Flickr's geotagged photos from 2013 to 2018 in Hong Kong to identify tourist hot spots and reconstruct the tourism trajectory according to the tourist visiting order. On this basis, we propose a personalized recommendation method based on Latent Dirichlet Allocation (LDA) model and User's Long-term and Short-term Preference (L-ULSP) to address the problem that existing methods do not take into account the dynamic changes in visitor preferences during the travel process. In this method, the LDA model is used to obtain the feature information of attractions, and the correlation between attractions is explored. Then, attention mechanism is used to focus on the important information in the long-term sequence to capture the long-term preference of tourists, and LSTM is used to model the short-term sequence information to learn the short-term preference of tourists. Finally, the long-term and short-term preferences are weighted to obtain the final preferences of tourists to capture the dynamic changes of user preferences. The algorithm has the following advantages: (1) By mining the topic feature information of Geotagged photo text, the description information of attractions is added, which can capture users' travel preference more accurately; (2) The algorithm considers both the long-term and short-term preferences of users, and can learn the dynamic changes of users' preferences in the process of travel while modeling the sequence information of attractions. The experimental results show that: (1) The attractions recommended by the L-ULSP method outperform other existing methods in both Hit Rate and Mean Reciprocal Rank, two common evaluation metrics for recommendation algorithms, proving that the proposed method can effectively learn visitor preferences from a sequence of attractions and recommend the next attraction to visitors. It is demonstrated that the method can achieve good recommendation results in travel recommendation scenarios; (2) The comparison experiments between the model using long-term preference as the user's final preference and the model combining user's long- term and short- term preferences as the final preference further validate that considering both the user's long-term and short-term preferences can better learn the user's preference changes and thus improve the accuracy of recommendations; (3) This paper further compares the calculation efficiency of L-ULSP with different deep learning recommendation models based on RNN, and counts the running time of each model. The results show that this method is better than most methods in efficiency. © 2021, Science Press. All right reserved.

Keyword:

Brain Dynamics Long short-term memory Recommender systems Statistics User profile

Community:

  • [ 1 ] [Ye, Fan]Key Lab of Spatial Data Mining and Information Sharing of Ministry of Education, Fuzhou University, Fuzhou; 350108, China
  • [ 2 ] [Ye, Fan]National Engineering Research Center of Geospatial Information Technology, Fuzhou University, Fuzhou; 350108, China
  • [ 3 ] [Sun, Yu]Key Lab of Spatial Data Mining and Information Sharing of Ministry of Education, Fuzhou University, Fuzhou; 350108, China
  • [ 4 ] [Sun, Yu]National Engineering Research Center of Geospatial Information Technology, Fuzhou University, Fuzhou; 350108, China
  • [ 5 ] [Chen, Chongcheng]Key Lab of Spatial Data Mining and Information Sharing of Ministry of Education, Fuzhou University, Fuzhou; 350108, China
  • [ 6 ] [Chen, Chongcheng]National Engineering Research Center of Geospatial Information Technology, Fuzhou University, Fuzhou; 350108, China
  • [ 7 ] [Yu, Dayu]School of Remote Sensing Information Engineering, Wuhan University, Wuhan; 430079, China

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Source :

Journal of Geo-Information Science

ISSN: 1560-8999

CN: 11-5809/P

Year: 2021

Issue: 8

Volume: 23

Page: 1391-1400

Cited Count:

WoS CC Cited Count:

SCOPUS Cited Count: 8

ESI Highly Cited Papers on the List: 0 Unfold All

WanFang Cited Count:

Chinese Cited Count:

30 Days PV: 3

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